23 episodes

The most essential news stories from the world of ecommerce in 7 minutes or less. ‘This Week Above the Fold’ not only keeps you up to date with the news from the industry - Ascential Digital Commerce’s experts tell you exactly what it means for you and your business. Delivered to you by Senior Editor & Specialist at Ascential and host of the Mastering Metail podcast, Emma Irwin. This series is produced by Claus Cancel with sound design from Ines Cetenji.

This Week Above The Fold Ascential Digital Commerce

    • News

The most essential news stories from the world of ecommerce in 7 minutes or less. ‘This Week Above the Fold’ not only keeps you up to date with the news from the industry - Ascential Digital Commerce’s experts tell you exactly what it means for you and your business. Delivered to you by Senior Editor & Specialist at Ascential and host of the Mastering Metail podcast, Emma Irwin. This series is produced by Claus Cancel with sound design from Ines Cetenji.

    Roku x Instacart, Walmart Using AI for Vendor Negotiations, & Pinterest Partnering With Amazon Ads

    Roku x Instacart, Walmart Using AI for Vendor Negotiations, & Pinterest Partnering With Amazon Ads

    Check out Mastering Metail here: https://masteringmetail.captivate.fm/listen
    This episode of This Week Above the Fold features Emma Irwin, Senior Editor and Specialist at Flywheel Digital, who covers Roku partnering with Instacart to prove the value of STV ads and their measurement abilities, Walmart using AI to negotiate prices with some vendors, & Pinterest partnering with Amazon Ads - Pinterest’s first partner on third-party ads.

    • 5 min
    4/26/23 - Instacart Hikes Valuation, Bed Bath & Beyond Closing, & The End of Free Amazon Returns?

    4/26/23 - Instacart Hikes Valuation, Bed Bath & Beyond Closing, & The End of Free Amazon Returns?

    This episode of This Week Above the Fold features Bernie Che, Director of Omnichannel Platforms at Flywheel Digital, who covers Instacart hiking its valuation, Bed Bath & Beyond filing for bankruptcy and shutting down operations, & Amazon now charging $1 for some returns.

    • 7 min
    4/19/23 - Warnings from the FTC, Meta’s Newest Ad Offerings, & Generative AI Tools from AWS

    4/19/23 - Warnings from the FTC, Meta’s Newest Ad Offerings, & Generative AI Tools from AWS

    This episode of This Week Above the Fold features Emma Irwin, Senior Editor and Specialist at Flywheel Digital, who covers new warning letters sent from the FTC regarding misleading product claims, Meta’s new ad offerings in partnership with retail media networks, & AWS’ launch of generative AI tools for customers.

    • 6 min
    4/5/23 - Apple Pay’s Buy Now Pay Later, Walmart Cuts Distribution Center Staff, & Amazon’s “Frequently Returned” Badge

    4/5/23 - Apple Pay’s Buy Now Pay Later, Walmart Cuts Distribution Center Staff, & Amazon’s “Frequently Returned” Badge

    This episode of This Week Above the Fold features Cara Henning, Director of Media at Flywheel Digital, who covers buy now pay later from Apple Pay, Walmart cutting some distribution center staff in a shift toward automation, & Amazon’s new “Frequently Returned” Badge.

    • 6 min
    3/22/23 - What’s Wrong with Banks, GPT-4, & Netflix’s Ad Strategy

    3/22/23 - What’s Wrong with Banks, GPT-4, & Netflix’s Ad Strategy

    This episode of This Week Above the Fold features Dean McKenna, Associate Director of Client Services at Flywheel Digital, who covers the current banking issues, how GPT-4 outsmarts ChatGPT, and Netflix reviewing its current ad strategy.

    • 7 min
    3/15/23 - Amazon Pauses Construction of Second HQ, Amazon Closing Cashierless Stores, & SVB

    3/15/23 - Amazon Pauses Construction of Second HQ, Amazon Closing Cashierless Stores, & SVB

    This episode of This Week Above the Fold features Danny Hoffman, Associate Director of Client Services at Flywheel Digital, who covers Amazon pausing construction of its second HQ in Virginia, Amazon closing its cashierless stores in NYC, San Francisco, and Seattle, & what’s happening with SVB.

    • 7 min

Top Podcasts In News

The Rest Is Politics
Goalhanger Podcasts
Leading
Goalhanger Podcasts
The Rest Is Money
Goalhanger Podcasts
The News Agents
Global
Newscast
BBC News
The Daily T
The Telegraph